Business Writing Tips e-newsletter : March 2010
"10 steps" #1 business writing book
Jack's 10 Steps to Successful Business Writing has become Amazon's best-selling business writing book (excluding grammar guides). See tips from his book below.
Engage readers
To get buy-in for your ideas, engage readers immediately with the bottom line.
The proposed software training will enable managers to reduce their workloads by 20%.
Just say it once
Redundant
Most orders to clients were delivered on a timely basis last month. Specifically, we found that 75% of clients received their orders on time during the month of February.
Concise
In February, 75% of clients received their orders on time.
Watch your usage
Incorrect
As the top salesperson for 2009, the firm gave Luis a large bonus. (The firm is not the top salesperson, Luis is.)
Correct
As the top salesperson for 2009, Luis received a large bonus from the firm.
Get results from Jack's writing workshops and coaching
Let Jack help you or your employees break through barriers to effective writing with proven methods from his book. See what it can mean to achieve these business results:
- Concise, explicit and well-organized emails
- Convincing proposals that land new clients
- Web sites, blogs and tweets that get noticed
- Resumes and cover letters that break through clutter