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Writing tips newsletter Previous issues Subscribe Email:

Writing Tips for Accountants View issues

Business Writing Tips e-newsletter : June 2010

Never write two sentences when one will do

Two wordy sentences
On June 1, we attended the regional sales meeting in Phoenix. While there, we discussed three new lead-generation strategies.

One concise sentence
At the June 1 regional sales meeting in Phoenix, we discussed three new lead-generation strategies.

Choose words that deliver the right tone

Harsh, condescending
Your meeting report wasn't at all what I was hoping for. You left out the North Regional Project timetable, which is critical. I don't know what you were thinking, so please redo it by June 9 and don't leave out this timetable!

More productive
Please redo the meeting report by June 9 so it includes the North Regional Project timetable.

To abbreviate for example, use e.g. (not i.e.)

XY Company offers high-level financial services (e.g. annuities, estate planning & buy-sell agreements).

Only use i.e. to abbreviate in other words or that is.

Better writing means better business

Let Jack help you or your employees break through barriers to effective writing with proven methods from his book. Learn how his group workshops and one-on-one coaching can help achieve these and other business results:

• Concise, explicit and well-organized emails that produce the desired action
• Convincing proposals that land new clients
• Web sites, blogs and tweets that get noticed