Business Writing Tips e-newsletter : March 2008
Clearly explain your firm's benefits
Use straightforward language to convey the benefits of your company's products or services.
Wordy, stuffy
We incorporate a systematic process that enables companies like yours to enhance workforce performance capacities, resulting in maximum gains in your organizational productivity.
Clear and simple
We help employees work more efficiently so your company maximizes productivity.
Keep text flowing
Don't interrupt the rhythm of your words.
Breaks up flow
We've expanded our portfolio with several exciting new colors. I've included a sample for your review. They include pale orange, grass green, and powder blue.
Flows smoothly
We've expanded our portfolio with several exciting new colors, including pale orange, grass green, and powder blue. I've included a sample for your review.
Grammar tip: amount vs. number
Use number when referring to items that can be counted. Otherwise, use amount.
* A large number of employees called in sick today.
* The new color copier requires a large amount of space.
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National Underwriter editor endorses book
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http://www.property-casualty.com/2008/03/the_write_stuff.html)
Order book
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